Chocolat Villars is a trademark dear to the people of Fribourg. Founded in 1901 by Wilhelm Kaiser, the chocolate maker takes its name from the commune of Villars-sur-Glâne, where the factory was formerly
More than a century of tradition and expertise underpin the success of this enterprise, which is also one of the last of the traditional, upmarket Swiss chocolate makers.
A credit to the region
The Chocolat Villars assortment favours the typical products of Swiss and Fribourg gastronomy. Besides good Swiss milk, there are different kinds of chocolate bars or sweets to be discovered, with bricelets (a waffle-type biscuit), "vin cuit", biscôme or the delicious double cream of Gruyère, too.
The size of the factory, which has kept within sensible proportions, not only allows a traditional philosophy to prevail, but also a rapid response to be made when it comes to innovation, one of the major assets of the factory since its beginnings. Mr Kaiser was, in fact, the creator of the first liqueur chocolate bar. Today, novelty remains a priority and delicious inventions regularly emerge from the maker. The first chocolate with coffee crisp, for example, or the first drinking chocolate with Gruyère milk.
In the factory shop, you can enjoy the authentic surroundings of Chocolat Villars, whilst enjoying a coffee.